Overwolf Blog

Overwolf Ads wins Best Programmatic Advertising Platform & more at Media Impact Awards 2025

Overwolf Ads wins Best Programmatic Advertising Platform & more at Media Impact Awards 2025

We are thrilled to announce that Overwolf has been honoured with several wins at the Cynopsis Media Impact Awards 2025, recognising how our differentiated ad tech platform is revolutionizing the way brands and advertisers engage with over 113 million gamers.

Overwolf took home awards in the following categories:

  • Best Ad Serving Technology
  • Best Programmatic Advertising Platform

We’re also proud to share that Aimee Baller, our Head of Brand Partnerships in Central US, was named one of Cynopsis’ Top Women in Media 2025.

See the full list of winners here.

The Leading In-Game Advertising Platform for Brands & Media Agencies

The recent news follows major milestones for Overwolf Ads in 2025; including doubling our in-game ad sales to $100 Million, expanding an industry-leading team in both North America and Europe, joining Adelaide's AU Ecosystem as a premium publisher (alongside The New York Times & Spotify) and being selected as the first gaming publisher to partner with The Trade Desk's OpenPath.


About Overwolf Ads

Overwolf is a world-leading gaming platform empowering brands and advertisers to reach over 113 million monthly gamers across hundreds of the world’s biggest titles and premium gaming websites.

Ranked by Comscore as #2 Gaming Property and Digiday’s Best Gaming Ad Tech Platform 2024, Overwolf is trusted by global brands and agencies such as Universal Pictures, P&G, Dr Pepper, AMD, Monster Energy, Nissan, KFC, WPP, Dentsu, Havas, The Trade Desk and more. 

For more information on Overwolf, visit www.overwolf.com/ads.