Meet Uri Marchand, CEO & Co-Founder of Overwolf, as he takes the stage at GamesBeat Next!
đź—“ Date: November 12, 2025
⏰ Time: 3:30 PM - 4 PM
📍 Location: Pacific Hall (5th Floor, Stage 1) - 40 O’Farrell Street, San Francisco
From Side Quest to Growth Engine
User-generated content (UGC) has moved from side quest to growth engine. In this panel, you’ll hear how studios are leveraging ecosystems like Roblox, Epic/UEFN, and Overwolf/CurseForge to reshape how UGC experiences are built, distributed, and monetized.
The session, “Unlocking the Next Growth Engine for Games and Creators,” dives into:
- Premium Mods and in-experience monetization
- Scalable revenue models for developers and creators
- Publisher–creator collaboration
- How UGC can extend a title’s lifecycle and fuel player loyalty
Featuring:
- Uri Marchand, CEO, Overwolf
- Alex Seropian, CEO, Look North World
- Zachary Letter, CEO, Wonder Works Studio
Moderated by Dean Takahashi, Editorial Director, GamesBeat
$300M+ Paid to Creators in 2025 Alone
Overwolf is proud to be leading the charge in empowering the next generation of game creators. So far this year, the Overwolf has paid out over $300 million to in-game creators, validating the scale, sustainability, and real-world impact of UGC in gaming’s evolving economy (GamesBeat).
With over 178,000 creators and 113 million monthly users, Overwolf is powering the next generation of in-game experiences and giving creators the tools to turn passion into profession.
Read more about GamesBeat Next here.