How Gaming Is Delivering Real Business Outcomes for Brands
This session, sponsored by Overwolf Ads and Twitch focuses on:
- Why marketers are shifting budgets into gaming
- How platforms are proving outcomes across the funnel
- The strategies driving repeat investment
Speakers:
- Nathan Lindberg, VP, Brand Partnerships, Overwolf
- Jonathan Stringfield, VP, Microsoft Advertising & Gaming Business Leadership, Microsoft Advertising
- Tyler Haruta, Creative Director, Twitch Brand Partnership Studio, Amazon Ads
Watch here:
Overwolf is a world-leading gaming platform empowering brands and advertisers to reach over 113 million monthly gamers across hundreds of the world’s biggest titles and premium gaming websites.
Ranked by Comscore as the #2 Biggest US Gaming Property, winner of ADWEEK's Top Ad Tech Company, Digiday's Best Gaming Ad Tech and The Drum's Best Platform/Tech Partner of the Year, Overwolf is trusted by global brands and agencies such as Universal Pictures, P&G, Lancôme, AMD, Monster Energy, Nissan, KFC, WPP, Dentsu, Havas, The Trade Desk and more.
For more information on Overwolf, visit www.overwolf.com/ads.