Welcome to the Overwolf Developers Newsletter for August 2025!

August wraps up with a global heatwave and the industry buzz of Gamescom still echoing across the dev world. If you're coming back from Cologne or gearing up for fall releases, we’ve got some important updates to keep you moving forward, from product enhancements to new platform policies.

Our main topics of the month:

1. Gamescom 2025 Summary
2. Electron Documentation Major Upgrade
3. LoL Season 3 Policy Changes
4. Brand Partnerships in August

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Gamescom 2025 Summary

We had an incredible time at Gamescom 2025, and we want to extend a heartfelt thank you to all the developers who met with us. From long-time partners to brand-new faces, the event was packed with meaningful conversations and practical outcomes that are already turning into action items.

Our booth was lively as usual, with its now-traditional Happy Hour, providing a fun, relaxed space to wind down and connect with developers and partners. Aside from conducting 181 meetings, our wolves handed out 1,440 soft drinks and 1,000 stickers and pins!

We're already integrating your feedback, use cases, and product ideas into our next quarter, and we’re excited to keep that momentum going.

Electron Documentation Major Upgrade

We’ve officially rolled out a comprehensive overhaul of our Electron documentation to better support developers building apps on Overwolf’s Electron runtime. Here's what’s new:

• New onboarding flow: A simplified “Getting Started” section that guides you through the full Electron development journey.
• GEP Support List: Find out which games support Electron with a clear, searchable events index.
• Expanded Guide Library: A new "Guides" section now includes dedicated content for:
  • Product & UX guidelines
  • Developer tools and workflows
  • Growth & monetization tips
  • Game compliance best practices
  • Video webinars and walkthroughs

Start exploring the new documentation

LoL Season 3 Policy Changes

With Season 3 of League of Legends right around the corner, Riot has introduced new guidelines that will affect the functionality of many third-party apps. Please make sure to review and act on these changes before August 27, 2025.

Features that must be removed:

• Notifications that alert power spikes (e.g., "X champion has hit level 6")
• Notifications that suggest game decisions (e.g., "Gank top lane now!")
• Tracking enemy ability or summoner spell cooldowns
• Displaying minor rune data

These changes aim to preserve competitive integrity and gameplay balance. We’ve updated our Riot Compliance documentation to reflect these new policies and provide guidance.

Please notify your Developer Relations Manager once your app has been updated. If you’re unclear about any requirements, don’t hesitate to reach out.

Brand Partnerships in August

Our Brand Partnerships team has been on fire this month, pushing forward with blockbuster campaigns, major PR wins, and key event appearances that all help bring more value to developers on Overwolf.

• 6+ Major Campaigns Live: Nobody 2, The Bad Guys 2, Bush’s Beans, Hulu x King of the Hill, Uncrustables, Little Caesars & more.
• PR Highlights:
  • Variety Exclusive on Overwolf doubling in-game ad revenue to $100M in 2024
  • Fox on Games Podcast on creator wealth & our $1B payout North Star
  • The Current feature on gaming’s role in closing the ad gap
• Events:
  • Go2MarketEdge conference (Coca-Cola, DoorDash, Hershey, Nestlé & more)
  • AdCraft Summer Bash with GM, UM, Mindshare, Rocket & others
  • Gamescom 2025 with 180+ meetings including Tencent, Ubisoft & Activision Blizzard

What This Means for Developers:
These partnerships are driving higher advertiser demand, stronger monetization opportunities, and sustainable revenue growth across the Overwolf ecosystem. Expect even more campaigns and opportunities rolling out soon.

🏆Quest Complete - Recent Victories and Milestones

• Overwolf Native Version 0.280.2 - We fixed an issue where some games showed that overlay is not enabled, and more. Check the notes here.
• House Ad Statistics - We added a much-requested “House Ads statistics” dashboard to the Developer Console! This dashboard lets you view detailed performance metrics for your in-app promotional campaigns using House Ads. The new dashboard can be found in the Developer Console under the 'House Ads/Statistics' tab. You can read more about House Ad Statistics here.
• New Games - We have added support for 125 new games! Look up the complete game list.
• Game Events - New game events for Valorant, and more! Our roadmap lists all important GEP releases. See the various changelogs for released events here.

🏹On The Hunt - Ongoing Efforts and Progress Updates

• Exciting Upcoming Games:
  • 2XKO - This free-to-play fighting game from Riot promises explosive 2v2 gameplay and fast, intuitive controls while featuring characters from LoL. Scheduled for release sometime in 2025, 2XKO is definitely one of the most anticipated fighting games of this cycle.
  • Battlefield 6 - Just closing its two open beta weekends with a bang, this next in line for the Battlefield series shows great promise, with players comparing it to successful titles like Battlefield 3 and 4. Set to release on October 10th this year, Battlefield 6 is already holding firm at #5 top wishlists on Steam with over 200K followers, and just shy of 1M players on Overwolf during Beta.
  • ARC Raiders - This upcoming new extraction shooter set to release on October 30th brings its unique take on the genre, with a third-person camera, PvPvE approach, and 30-minute raid structure. The successful playtest for the game earned it the #7 spot on Steam’s top wishlists and overwhelmingly positive feedback from players.
• Upcoming Game Events - We are working to add new game events for Delta Force, PUBG, and more! See upcoming events here.
• The Right Events for Apps - Found a game you want to make an app for, but there are no events? Let us know by posting a request in our Discord requests forum! (make sure you have joined our Discord community to get access).

🧡Support Main - Community Highlights and Updates

• A big thank you to all the devs who took the time to meet, share insights, and collaborate at Gamescom. Here is something to remember our meetings by! 
  
  - Alon Sadot, Head of DevRel

Join our Community

Looking to get tech support, bounce ideas around, suggest new features, or maybe just chat with fellow developers and our team? JOIN THE COMMUNITY

Curious to see what else we're planning? Check out our roadmap.


For any suggestions or feedback, feel free to reach out to me - dror.haberman@overwolf.com | @doctoroyster